Clue-Collar Barbering
Brand Design
Brand Strategy
Campaign Development
Blue-Collar Barbering is a collective of skilled barbers renowned for their top-quality work and strong reputation within their community. Proud of their blue-collar heritage, they embrace hard work and dedication as the foundation of their business.
"More than graft" embodies the brand’s ethos, signalling that Blue-Collar offers more than just a standard service. Every visual is designed to evoke a handmade, vintage feel, reflecting the tradition of blue-collar craftsmanship.